BBA (BA)

BBA Business Analytics


Programme Educational Objectives (PEOs)

  • PEO1: Graduates can pursue PG and Research (Higher studies).
  • PEO2: Graduates can join professional career in field of Data Scientist, FMCG, retail, banking, pharma, financial and mortgage organizations and allied industries (Employability).
  • PEO3:Graduates should be able to start their own business venture or exhibit entrepreneurial skills for their employer organization (Entrepreneurship).
  • PEO4:Graduates will develop positive attitude and life skills which will enable them to become a multi facet personality with a sense of Environmental consciousness and responsible Citizen with moral and ethical values (Ethical and committed citizen).

Programme Outcomes (POs)

  • PO1:Acquire adequate knowledge in the Principles, Theories and Models of Business Management, Accounting, Marketing, Finance, IT, Operations and Human Resource.
  • PO2:Develop managerial, behavioral, strategic thinking, commercial awareness and mentoring skills.
  • PO3: Analyze and comprehend the applicability of management principles in solving complex business problems
  • PO4:Identify, describe, propose, synthesize and present business reports through SPSS, Tally and MS-Office as per the industrial needs
  • PO5:Demonstrate English proficiency for Business Communication for effective and Professional business management.
  • PO6:Obtain the ability to lead a team and develop group behaviour in achievement of individual, group and organizational goals.
  • PO7:Develop appropriate entrepreneurial skills so as to become competent business entrepreneurs.
  • PO8: Recognize and solve business problems in an ethical manner for continuous development of business venture.
  • PO9 Develop lifelong learning skills with interdisciplinary approach towards sustainable development.

Programme Specific Outcomes (PSOs)

B.BA(BA)

  • PSO1: Students will acquire and demonstrate analytical and problem solving skills within various disciplines of Management, Business, Accounting, Human Resource , finance, marketing and Operations with the help of Business Analytics Tools.
  • PSO2:Students will attain proficiency in analyzing the opportunities and challenges of global and dynamic business environment with special reference to Business Analysis.
  • PSO3: : Communicate in a business context in a clear, concise, coherent and professional manner.
  • PSO4:Ability to design, develop and apply Big data and Business Analytic models and strategies to address business problems of various stakeholders.